J.Lindeberg turns 30: the highlights of the anniversary collection

Three decades of Scandinavian style on the golf course - in our anniversary article, we have already looked in detail at what makes J.Lindeberg a brand and how it came to be. Now it's getting concrete: the limited 30Y collection is here - and it has a lot to offer. From elegant ladies' polo shirts to men's golf trousers with clever details: we present the most beautiful pieces.

The DNA of the 30Y collection: memory meets the present

Pink, black and white - anyone who knows the history of J.Lindeberg knows what this color palette means. It was in 1998 when Jesper Parnevik appeared at The Open Championship in bright pink Trousers, not only creating a cultural moment but also putting J.Lindeberg on the golfing map. This very moment is at the heart of the anniversary collection - not as a nostalgic copy, but as a self-confident reinterpretation.

Creative Director Neil Lewty sums it up: "Reinterpreted for today - in menswear and womenswear alike - the collection combines golf and ready-to-wear through a modern, confident lens. With the distinctive cap and exclusive 30th anniversary branding, each piece honors our heritage while pushing the legacy forward."

The collection will have a special moment this summer: brand ambassador Viktor Hovland will wear the 30Y pieces at the 126th U.S. Open Championship from June 18-21, 2026 at Shinnecock Hills Golf Club. A strong signal - and reason enough to take a closer look at the highlights of the collection.

For her: The ladies' highlights

Polo 30Y Becca Knit - The elegant lightweight

Polos don't always have to be classic. The Becca Knit proves that a sleeveless cut can be both feminine and functional on the golf course. The soft knit material made from 56% recycled polyester and 44% viscose feels pleasant against the skin and ensures a light, comfortable feel even on warm days. Tubular cuffs at the armholes and a ribbed hem ensure a form-fitting silhouette, while contrasting tipping details and exclusive anniversary branding add fashionable accents.

30Y Carmen Long shorts - function meets style

The Carmen Long shorts are the ideal complement to the Becca Knit Polo - and not just visually. The stretchy functional fabric made of polyester and 14% elastane offers optimum freedom of movement for every swing, while the breathable, quick-drying material ensures a comfortable fit even in hot weather. Practical details such as two side pockets, a piped back pocket and a D-ring on the belt loop make these shorts a well thought-out companion on the round.

The shorts are available in two colors: classic white for a clean look or fresh pink as a direct quote from the brand DNA - both versions complement the Becca Knit Polo perfectly.

For him: The men's highlights

Polo 30Y Matt Relaxed - The sporty all-rounder

The ideal introduction to the anniversary collection: the Matt Relaxed polo combines a classic argyle jacquard pattern with modern functional material and a pleasantly relaxed fit. The lightweight fabric made from 92% polyester and 8% elastane reliably wicks away moisture and dries quickly - exactly what you would expect from a golf polo. With its 4-button placket and exclusive anniversary details, it cuts a fine figure both on and off the course.

Polo 30Y Wallis Knit - The premium piece

For those who like it a little more exclusive, go for the Wallis Knit. Instead of classic piqué fabric, J.Lindeberg uses a high-quality knit construction made from 72% viscose and 28% polyester - the result is a polo with a sophisticated feel, an elegant light sheen and striking intarsia stripes as an unmistakable design statement. The tubular hem without side seams gives the piece a modern, clean silhouette. According to J.Lindeberg, shape retention and color fastness are guaranteed even after many washes - quality to be proud of.

Trousers 30Y Devyn - the perfect match

A strong collection needs the right trousers. The Devyn completes the men's looks of the 30Y edition and is not only visually appealing: the stretchy functional fabric made of polyester and 14% elastane ensures optimum freedom of movement, while the breathable material reliably wicks away moisture. The side peg pocket on the right leg is particularly practical for golfers, ensuring quick access to tees and small accessories. Four additional pockets and the exclusive anniversary branding round off the package.

For everyone: unisex & the statement piece

Hoodie 30Y Callan - versatile and sustainable

Whether as a warm-up layer before the round or as a casual everyday piece - the Callan hoodie is the most versatile item in the anniversary collection. The unisex cut makes it an uncomplicated choice for both male and female golfers. Particularly noteworthy: 82% of the material is made from recycled polyester, supplemented by a soft lyocell content for a comfortable fit. The striking anniversary print on the back makes the hoodie an eye-catcher - and a little piece of brand history to throw on.

Cartbag 30 Years - golf meets luxury

The Cartbag 30 Years is probably the most exclusive piece in the anniversary collection - and the statement piece for anyone who wants to make their passion for J.Lindeberg visible on the Fairway. The striking graphic design in white and pink picks up on the color DNA of the collection, while the features leave nothing to be desired: A 6-compartment divider ensures clear club organization, several zipped compartments provide ample storage space, and the included weatherproof rain cover protects clubs and accessories even in inclement weather. Padded, adjustable straps make transportation comfortable.

Limited, stylish - and it pays to be quick

J.Lindeberg's 30Y anniversary collection is more than just a birthday cake with a logo print. It is a consistent distillation of what the brand has stood for for three decades: style that works on the golf course - and beyond. Each piece bears the exclusive 30-year branding and is part of a limited edition. If you want to secure a piece from this collection, you shouldn't wait too long.